The Craft of Speechwriting in the Public Service (TRN122)
Available offerings
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Online
Course
English
Online
Course
French
Overview
Delivery method
Online
Duration
6 hours
Audience
Functional specialists
Communications Specialists
Description
A good speech anticipates the expectations of the audience and transmits a clear message that empowers them to take action or reflect. This online self-paced course explores speechwriting as a unique form of professional writing and is intended for anyone wishing to improve their ability to create a compelling written narrative. By reviewing videos and sample transcripts, participants will explore how to conduct proper research, use powerful rhetorical devices, and navigate the speechwriting process from a uniquely governmental perspective.
Topics Include:
- understanding situational awareness and research requirements
- aligning your writing with government objectives and strategies
- reflecting on how different audiences can influence tone and content
- examining the common types of speeches used by government speechwriters
- defining the role of the speechwriter as a speaking coach, event planner, and trusted advisor
Legacy course code: C385
